Gazed Pottery: an Archaeometric-Cognitive Approach to Material Culture Visuality

This paper presents a study of visual perception through the application eye-tracking prehistoric ceramics. The is feasible methodology to understand agency material culture quantitative techniques, which allows for analyses possible relationships between visual-perceptual behaviour, and social complexity. In particular, horizontality gaze shown be associated with pottery from early periods its verticality increases in materials later, more complex societies. These, other results, confirm that differential patterns response by observers are determined characteristics each ceramic style. Implications improved interpretation archaeological phenomena discussed including possibilities new applications heritage management. Therefore, analysis appears powerful profitable archaeometric technique.